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80/20 Analytics (the “Company”) is committed to maintaining robust privacy protections for its users. Our Privacy Policy (“Privacy Policy”) is designed to help you understand how we collect, use, and safeguard the information you provide to us and to assist you in making informed decisions when using our Service.

For purposes of this Agreement, “Site” refers to the Company’s website, which can be accessed at

“Services” refers to the Company’s services accessed via the Site, in which users can learn about Company’s offerings, learn about Company’s technology partners, meet Company’s people, explore career opportunities at Company, and contact Company.

The terms “we,” “us,” and “our” refer to the Company.

“You” refers to you, as a user of our Site or our Services.

By accessing our Site or our Services, you accept our Privacy Policy and Terms of Use (found here: Terms of Use), and you consent to our collection, storage, use, and disclosure of your Personal Information as described in this Privacy Policy.


We collect “Non-Personal Information” and “Personal Information.” Non-Personal
Information includes information that cannot be used to personally identify you, such as
anonymous usage data, general demographic information we may collect, referring/exit
pages and URLs, platform types, and preferences that are generated based on the data you
submit and number of clicks. Personal Information includes your email, name, company,
and role, which you submit to us through the Get in Touch and/or the Newsletter
Subscription process at the Site.

  1. Information Collected via Technology

You do not need to submit any Personal Information to view the Site and the information
contained within. To utilize the “Contact” Service you will need to submit Personal
Information, which may include name, email, your company, and your role. To use the Site
thereafter, you do not need to submit further Personal Information.

However, in an effort to improve the quality of the Services, we track information provided to
us by your browser or by our software applications when you view or use the Services, such
as the website you came from (known as the “referring URL”), the type of browser you use,
the device from which you connected to the Services, the time and date of access, and
other information that does not personally identify you. We track this information using
cookies, or small text files which include an anonymous unique identifier. Cookies are sent
to a user’s browser from our servers and are stored on the user’s computer hard drive.
Sending a cookie to a user’s browser enables us to collect Non-Personal information about
that user and keep a record of the user’s preferences when utilizing our services, both on
an individual and aggregate basis. For example, the Company may use cookies to collect
the following User Behavior Data:

  • Page Views
  • Click Events
  • Browser and Search Engine Usage
  • Session Duration
  • IP Address
  • General Engagement Data

The Company may use both persistent and session cookies; persistent cookies remain on
your computer after you close your session and until you delete them, while session cookies
expire when you close your browser. For example, we may store a persistent cookie to
track Non-Personal User Identity, Session Properties, and Event Properties.

  1. Information you Provide Us by Accessing the “Get in Touch” Services

In addition to the information provided automatically by your browser when you visit the
Site, you may elect to provide Personal Information to utilize our “Get in Touch” Services.
Such Personal Information may include your Name, Email, Company, Role, and any
additional Message. By utilizing the “Get in Touch” Services, you are authorizing us to
collect, store, and use your Personal Information in accordance with this Privacy Policy.

  1. Third Party Recruitment Services

The Site contains Recruitment Services where you can explore open career opportunities,
apply for open opportunities, and register your interest for future opportunities. All
Recruitment Services contained within the Site will redirect you to Pinpoint, a third-party
online software product that we utilize to process Personal Information as a data processor
on our behalf. Where you utilize Recruitment Services via our Site, this Privacy Policy will
apply until you are redirected to Pinpoint, at which time our Recruitment Privacy Policy and
Pinpoint’s Privacy Policy also apply.

  1. Children’s Privacy

The Site and the Services are not directed to anyone under the age of 18. The Site does not
knowingly collect or solicit information from anyone under the age of 18. In the event that
we learn that we have gathered Personal Information from anyone under the age of 18
without the consent of a parent or guardian, we will delete that information as soon as
possible. If you believe we have collected such information, please contact us at


Personal Information:
Except as otherwise stated in this Privacy Policy, we do not sell, trade, rent, or otherwise
share for marketing purposes your Personal Information with third parties without your
consent. We do share Personal Information with vendors who are performing services for
the Company, such as the servers for our email communications who are provided access
to user’s email address for purposes of sending emails from us. Those vendors use your
Personal Information only at our direction and in accordance with our Privacy Policy.
In general, the Personal Information you provide to us is used to help us communicate with
you. For example, we use Personal Information to contact users in response to questions,
solicit feedback from users, provide technical support, and inform users about future

We may share Personal Information with outside parties if we have a good-faith belief that
access, use, preservation, or disclosure of the information is reasonably necessary to meet
any applicable legal process or enforceable governmental request; to enforce applicable
Terms of Use, including investigation of potential violations; address fraud, security, or
technical concerns; or to protect against harm to the rights, property, or safety of our users
or the public as required or permitted by law.

Non-Personal Information:
In general, we use Non-Personal Information to help us improve the Services and
customize the user experience. We also aggregate Non-Personal Information in order to
track trends and analyze use patterns on the Site. This Privacy Policy does not limit in any
way our use or disclosure of Non-Personal Information and we reserve the right to use and
disclose such Non-Personal Information to our partners, advertisers, and other third parties
at our discretion.

In the event we undergo a business transaction such as a merger, acquisition by another
company, or sale of all or a portion of our assets, your Personal Information may be among
the assets transferred. You acknowledge and consent that such transfers may occur and
are permitted by this Privacy Policy, and that any acquirer of our assets may continue to
process your Personal Information as set forth in this Privacy Policy. If our information
practices change at any time in the future, we will post the policy changes to the Site so that
you may opt out of the new information practices. We suggest that you check the Site
periodically if you are concerned about how your information is used.


We implement security measures designed to protect your information from unauthorized
access. We further protect your information from potential security breaches by
implementing certain technological security measures including encryption, firewalls, and
secure socket layer technology. However, these measures do not guarantee that your
information will not be accessed, disclosed, altered, or destroyed by breach of such firewalls
and secure server software. By using our Service, you acknowledge that you understand
and agree to assume these risks.


You have the right at any time to prevent us from contacting you for marketing purposes.
When we send a promotional communication to a user, the user can opt out of further
promotional communications by following the unsubscribe instructions provided in each
promotional e-mail. Marketing communications are opt-in only, and you can prevent us from
sending marketing communications by not entering your Personal Information on the site.

You also have the right to request that we remove, delete, or otherwise destroy any
Personal Information collected by the Site. Please contact us at to
request such removal of Personal Information.


As part of the Services, we may provide links to or compatibility with other websites or
applications. However, we are not responsible for the privacy practices employed by those
websites or the information or content they contain. This Privacy Policy applies solely to
information collected by us through the Site and the Services. Therefore, this Privacy Policy
does not apply to your use of a third-party website accessed by selecting a link on our Site
or via our Services. To the extent that you access or use the Services through or on another
website or application, then the privacy policy of that other website or application will apply
to your access or use of that site or application. We encourage our users to read the privacy
statements of other websites before proceeding to use them.


The Company reserves the right to change this policy and our Terms of Use at any time.
We will notify you of significant changes to our Privacy Policy by placing a prominent notice
on our site. Significant changes will go into effect 30 days following such notification. Non-
material changes or clarifications will take effect immediately. You should periodically check
the Site and this privacy page for updates.


If you have any questions regarding this Privacy Policy or the practices of this Site, or if you
would like us to remove, delete, or otherwise destroy Personal Information captured by the
Site, please contact us by sending an email to

Last Updated: This Privacy Policy was last updated on March 1st, 2023.